even color results

gives hair a sophisticated silver-violet shimmer that creates a particularly elegant and modern look

we recommend applying the color to towel-dried hair and ensuring even distribution

Nourishing formula with Ionène G and Incell for strengthened hair

the Color Touch Rich Naturals range helps refresh the color and add new shine

Wella Shinefinity 05/37, 60 ml 45 % even color resultsWella Shinefinity 05 37, 60 ml Experience the latest innovation in hair coloring with Wella Shinefinity 05 37. This demi permanent color shine gel, known as Caramel Espresso, offers brilliant, natural looking color without lightening or hair damage. Developed with the latest pH balancing technology, it creates shiny, smooth hair that lasts up to 6 weeks. Advantages at a glance: Shine and smoothness: Gives hair up to 250% more shine and up to 50% more